Sophie Madej

Program Coordinator


Sophie joined the Innovation Lab as Program Coordinator in November, 2010. Prior to that, she served as Knowledge Manager for the Institute for Learning, a project at the University of Pittsburgh’s Learning Research and Development Center. Her background is in Library and Information Science with a concentration in archives & records management, and a particular interest in the ways organizations manage their knowledge and information assets in the digital environment.

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  • Technology has long shaped the ways in which we have lived our lives and built our cities. The Industrial Revolution brought about jobs and sustained growth, turning cities into places in which...

LA2050 Project Proposals: CARPE LA & Sankofa City

The lab is incubating two projects that explore the intersection of human interaction, emerging technology and how we can engage...

Fan Favorites

In order to build engagement and loyalty in a climate of intense competition and distraction, media companies have to understand...

A special message from Jonathan Taplin

As many of you know, it is with a mixture of nostalgia and excitement that I’m sharing the news that...

Dean Ernest J. Wilson III on changes at the Annenberg Innovation Lab

I am delighted today to announce a wonderful new chapter in the life of the Annenberg Innovation Lab. For the...

Engaging Cities: 4 Ways Brands Can Leverage The Value of Public Space

18 Hubs, Havas Media, and USC’s Annenberg Innovation Lab are collaborating on the Engaging Cities project to look at the...

Mayor Garcetti Announces Major Upgrades to Internet Speed Across Los Angeles

Announcements with Google and AT&T underline L.A.’s commitment to being America’s most connected — and innovative — city.LOS ANGELES—Mayor Eric...

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Summit in Los Angeles explores Hollywood and Silicon Valley industries

The digital revolution has given consumers an explosion of choices and options when it comes to accessing news, entertainment and...

Playing with the Future

On November 3, 2015, Erin Reilly presented a Sponsor Seminar entitled Playing with the Future:

CRUNCH Accelerator Video

For information on applying to the 2016 CRUNCH Accelerator, go to http://www.annenberglab.com/projects/crunch

Geek Speaks: Cyberpunk Past and Future

As the Spring 2015 installment of our Geek Speaks series, the USC Annenberg Innovation Lab co-sponsored the USC Visions &...