Leveraging Awesomeness: USC Annenberg Innovation Lab’s Music Fan Research Project
What a fantastic summer. Through the lens of Leveraging Engagement, we have studied how music fans interact and engage with...
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The Vital Role of Culture in Business
The January-February issue of the Harvard Business Review spotlights The Culture Factor, with five articles on the subject. “Culture is the tacit social order of an organization: It shapes attitudes and behaviors in wide-ranging and dur
