USC Annenberg Innovation Lab x BIG TALK on the Future of Innovation

“The beautiful thing about Silverman’s work is how she gets us to stop talking about the things we always talk...

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Leveraging Awesomeness: USC Annenberg Innovation Lab’s Music Fan Research Project

What a fantastic summer. Through the lens of Leveraging Engagement, we have studied how music fans interact and engage with...

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Summer Retreat Report: Looking Ahead to 2015-2016

“If you don't like what's being said, change the conversation.”        

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A special message from Jonathan Taplin

As many of you know, it is with a mixture of nostalgia and excitement that I’m sharing the news that...

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Seeing Red: Recap of USC Annenberg M{2e}'s Youtube-in-Residence

Annenberg was seeing red last week--YouTube Red, that is. Throughout the week, USC Annenberg's Media, Economics & Entrepreneurship (M{2e}) program,...

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Profiling A Music Lover

How brands appeal to targeted consumers might depend on these different types of music listeners.

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Blackstone LaunchPad Demo Day: Win A Free Trip To New York

USC Student startups will compete for $50,000 in prize money, and a chance to win a free trip to New...

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SXSW Interactive 2015 Panels Now Open For Voting

SXSW panels are now open for voting & we need your help to make them a reality!

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CRUNCH Reflection

Since beginning our stint with the Annenberg CRUNCH incubator, Trail has overcome major milestones and has taken substantial strides towards...

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Food for thought

Starting a business takes a lot of guts... if you get too far ahead of yourself

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